The Importance of Data Management

Every time you create a business plan, one thing that important is the availability of data as a basic references. What is a data? Data is a facts about the object, person or entity. Data could be quantitative, and qualitative. Data is collected by personal or an agency and used by various types of users in different ways. Data release by the institution becomes a serious concern for business. In general, the data is managed to follow a hierarchy of data consists of data elements, record, field and file.

Data that is collected then processed into information. Information is the result of analysis and synthesis of data. Information is data that has been organized in a suitable form to be used by the appropriate data users, such as for executives, analysts, managers, and sales person.

What is a data base? The database is a collection of integrated data, organized and stored in a tool and manner that allows re-extracted. Database consists of a minimum of one or several files. Database has been compiled with a certain systematics would be useful if someone wants to find information / details contained in the specified data.

The importance of the use of database for small business to enterprises. Currently each organization / company whether small, medium and big are using information systems to help its operations. For medium and large scale enterprises, they usually have to use an application based on a database, thus simplifying the search and utilization of information that belongs to. With financial support and the Information Technology division, the company is not difficult to develop its information systems.

Even small business can create and utilize database information system. The first step of a small company in making the database is to standardize on all existing data / raw data. Standards were included Identifier, Naming, Definition, Integrity Rule, and Usage Right. Then determine what type of DBMS applications are suitable for use in assisting the preparation and utilization of such data.

Popular DBMS applications that are available include the Microsoft Access or Open Source category of applications such as Open Office Base which can be obtained free of charge. These applications are used mostly by small businesses and medium companies. Once the database is complete, small-scale companies can use these applications to support operational activities.

The importance of data management for a company
Why data management is required by a company? Data management is important for a company because company must be able to monitor what happens on operations so can take faster and appropriate measures in case of problems. For example a quick sale to be followed by faster inventory management system. The finance department can also quickly calculate profit and loss and to assist management in determining whether to increase production, purchasing raw materials and so forth.

the Benefits of Decision Support System for a Company

Decision Support System (DSS) is a natural progression from information reporting systems and transaction processing system. DSS is interactive, computer-based information system that uses decision models, and specifically using a database to assist the decision making process for managers and end-user information generated in the form of periodic and special reports and output of mathematical models and expert systems.

Why DSS is used by a company? There are several reasons why companies use DSS application. Decision Support System in a company used to analyze a problem that happened in the company and then with a decision support system is searched for and made the best solution. DSS can provide many benefits for the company.

The potential benefits of enterprise using decision support system method include:
1. expand market share
2. makes it easy to get materials and services
3. cut marketing distribution channels, so the product becomes cheaper
4. reduce the cost of manufacture, processing, distribution, storage and retrieval of information by digitizing its processes
5. lower inventory with supply chain management facilities
6. help some small businesses compete with large companies

Already so many companies in various industries that rely on the tools, techniques and decision support modeling, to help them analyze and solve a variety of everyday business questions. Decision support system is dependent on the data, as the whole process of taking the entire data set available for analysis.

Devices, processes, and reporting methodologies based business intelligence is an example of important use in any decision support system, and provide data analysis, reporting and monitoring highly reliable of data to users.

Decision Support System

An information system with a decision support system (DSS) - based computers can help a person in improving their performance in decision making. A manager at a company can solve semi-structure problem, where the manager and the computer must work together as a team of problem solvers in solving problems. Decision Support System utilize the resources of individuals in intellect with the ability of computers to improve the quality of decisions. Decision Support System has been developed since 1970.

What is a decision support system?
Decision support systems definition
Decision Support System is a computer based system used to assist decision makers in order to solve complex problems that is impossible with manual calculations in a way through an interactive simulation where the data and model analysis as a main component. DSS - decision support system is a software product developed specifically to assist management in decision-making process.

As the name the purpose of decision support system is a second opinion or information source that can be used as a material consideration before an executive decides a particular policy. It supports the assessment of manager and it is not trying to replace them. It is also improve the effectiveness of a manager's decision-making rather than efficiency.

Here known the term of decision modeling, decision theory, and decision analysis which is essentially represent the problems and management facing every day into a quantitative form (eg in the form of mathematical models). The classic examples of problems in this field is linear programming, game's theory, transportation problem, inventory system, decision tree, and so forth. Of the many classical problems that are often encountered in activities of daily business, some can be easily simulated and solved by using a simple formulas. But there are many existing complex problems that it requires computer assistance.

Decision support system helps executive / decision makers compile useful information from raw data, documents, personal knowledge, and / or business models to identify and solve problems and make decisions.

The most often approach is done in the process of designing a DSS is to use an interactive simulation techniques, so in addition to attracting managers to use, this system is expected to represent real-world circumstances or actual business. Decision support systems used to collect data, analyze and shape the data that were collected, and take the right decisions or to develop strategies of analysis.

Online Business Tips for Beginners

Online business can be an option for a housewife who wants to have their own business at home. This choice is correct due to new business with not too much capital, online channels can reach a wider market. Choices the type of business to be brought online are so many.
Many success stories of those who have had an online business. The most important step is to conduct research on the internet how they who have been success are running their online business.

Here are some tips if you want to establish businesses that will be undertaken with the online.
1. Pick the goods or services that have a high demand from prospective buyers.

2. It is recommended to choose items that are not inventory
As a beginner, save a lot of stock at risk of losing money, because the goods are not necessarily purchased. Show some examples of items and pictures, then if one is interested you can buy them from your suppliers. As a beginner, this is one safe way to explore how much of a market on the value of an item.

3. Has a universal(global) market
It is better if you choose a product to be marketed, not just at the point of sale only locally but also overseas market sector needs. Internet can reach out to all corners of the world. So look for items that are also interested in overseas markets.

4. Higher margins earned
If we can sell on customer trust, serve wholeheartedly, honest and can define the product to be sold clearly then the buyer will come back to us. Customers will be loyal and not be concerned about a price if you can guarantee what the customer satisfaction itself. Customer satisfaction will make them to transact more and not so concerned about the price.

5. Starting from a minimum capital
With online sales system, then the cost of expenses such as space, staff, electricity, etc. will not make you dizzy because it requires a little capital. Start to create (or find) a unique product that can generate a large income. Then focus on its marketing strategy (site,promotion,publicity,ads,seo,etc).

Tips on Increasing Sales Turnover in the Midst of Competition

Imagine if you open a business in the mall -which is quite a lot of competitors- How to increase sales turnover in the middle of this very high competition?

One way to increase the turnover of the business is by adding unique value to what we offer. I know that in some fields, competition is so tight. Even with the tough competition we have a challenge to be more creative and innovative in offering our products to the buyer. And look for what could be added value to the products we sell.

In selling one unit of product, the buyer can compare with other stores so that they look for the cheapest prices. Approach by providing low prices can be done if we have a large capital. Price war will eventually make our business in a difficult position.

So we need something else to attract buyers and make them come back to buy products from us. The sale price may be similar to other stores, but that distinguish is the added value that we provide. Additional promo for the product will make buyers prefer to buy products that we sell than from the next door.

Make a difference with other stores and thus be an added value for our store. The added value could have provide additional benefits, such as providing a longer warranty, for example if another mobile phone shop just give 1 year warranty from the official warranty, we can provide an additional 3 months warranty, which warranty service from our store. Alternatively, if other stores can only served if the customer comes into the store, then we can make a difference by providing a FREE service delivery. Or give the money back guarantee as well if the phone is not in accordance with the customers want.

Include the value added in front of our store with a clear and interesting. But make sure that it is correct and you can keep them. Do not be like a fuel efficient car advertisements, which then sued by consumers because it does not fit between the ads with reality.

Another tip is if a buyer purchases a product, we can offer additional products (at a discount price) to provide an explanation for the benefits of the product purchased. For example if the person is buying a phone so we can offer a scratch-resistant, soft case, extra battery, card, pulses and other accessories at discounted prices. So that we get not only profit from its core product, but also the additional gains from the sale of additional products.

Affiliate Marketing

Affiliate Marketing is a web-based marketing practice in which a business rewards one or more affiliates for each visitor or customer brought about by the affiliate’s marketing efforts.
Affiliate marketing is also the name of the industry where a number of different types of companies and individuals are performing this form of internet marketing, including affiliate networks, affiliate management companies and in-house affiliate managers, specialized 3rd party vendors, and various types of affiliates/publishers who promote the products and services of their partners.
Affiliate marketing is a form of online marketing, which is frequently overlooked by advertisers. While search engines, e-mail and RSS capture much of the attention of online retailers, affiliate marketing carries a much lower profile. Affiliates continue to play a significant role in e-retailers’ marketing strategies.
An affiliate network acts as an intermediary between publishers (affiliates) and affiliate programs (merchant) . It allows publishers to find affiliate programs, which are suitable for their website and it helps websites offering affiliate programs reach its target audience.
For merchants, services can include providing tracking technology, reporting tools, payment processing, and access to a large base of publishers. For affiliates, services can include providing one-click application to new merchants, reporting tools, and payment aggregation.